The collection is made up of eight charms: a bracelet, two rings, a necklace and some earrings. Each of these pieces is inspired by the works of this visionary artist, such as the barking dog, the Radiant Baby and its recognized silhouettes. These new designs add aesthetic elements full of symbolism such as sparkles in bright tones and a mix and match of different metallic materials, which evoke the tones that are seen on the streets of New York.
Pandora created a campaign that brings to life the effervescent life and creative boom that characterized the downtown in New York in the 1980s, in which the pop art of Keith Haring was a reference point for his movement. Among emerging rappers, break dancerthe skateboardersthe kids club even basketball players and drummers. The details of this collection are wrapped in the contagious energy that shaped the most emblematic works of the American artist.
Art should be something that frees your soul, sparks your imagination and encourages people to go further
“Art should be something that frees your soul, provokes your imagination and encourages people to go further”, is one of the most powerful quotes by Keith Haring that have remained for posterity and that in turn are taken up in this collection.
“In creating the collection, we made a kind of time travel, connecting directly with the philosophy of an artist who uses his art and his vision for inclusion, building a visual language that is culturally relevant and so timeless that it reaches us as a powerful voice. We envision a dialogue with Keith Haring, together using jewelry as a canvas or “a wall” to share a language we can all speak”, mentioned Filippo Ficarelli and Francesco Terzo, creative directors of the brand.
One of the most relevant elements of his work and a great element to highlight is the phrase “art is for everyone”, this is part of his pioneering vision and survives to this day. For this reason, the alliance with Pandora was natural, since her pieces of jewelry are designed so that each one can wear them according to her personality.
Parts will only be available through the Pandora although this will only be between September 29 and November 29, 2022.