Netflix It has had many successes and failures -very recently we have one of the most unfair- over the years, but the platform has always had a great weakness that it has never finished correcting: sitcoms. Now he has suffered a very hard blow with the tremendous blow he has suffered with ‘Blockbuster’.
A priori, ‘Blockbuster’ sounded like a great idea, since the culture of the video store still has a place of privilege in the hearts of many moviegoers, and there was also the fact that Netflix was the main responsible for said company going to pique. But something failed. Well, actually a lot of things.
absolute sinking
The most important of all is that the public has turned its back on him, since there is no trace of ‘Blockbuster’ among the ten most watched series during its first week on the platform. The Top 10 is closed by the first season of ‘Manifest’ with 20.3 million hours played, so it has had to stay below that figure. If it hasn’t even passed the sixth daily position in the United States -and it only lasted one day in that position-, where should it be working better?
It is true that the episodes of ‘Blockbuster’ are shorter, so that metric works against it, but in return there were 10 episodes and on top of that they premiered on a Thursday instead of a Friday. There is no excuse for this disaster.
Another point that plays against it is that has been trashed by critics, currently having a dismal 21% positive reviews on Rotten Tomatoes. The consensus indicates that it has very little grace and this time it seems that the public also thinks the same.
Everything indicates that the cancellation is inevitable -as happened with ‘In the pits’which no one remembers anymore despite being starred by kevin james-, although he could always get a second chance, which was what happened with ‘Space Force’. The problem is that Netflix later released the new episodes with no promotion, which led to their cancellation.
Of course, I have no doubt that Netflix is already thinking about its next big attempt to get a sitcom that can compete in popularity with titles like ‘Friends’, ‘Seinfeld’ or ‘The Office’. It will be very difficult to achieve it, that it is true that, for example, ‘Unbreakable Kimmy Schmidt’ did not do badly for them, but it cannot be said that it made history either. And that is not enough.
In Espinof: