Since Mediaset “had to do without” ‘Pasapalabra’, the conglomerate has been looking for a substitute for the program that continues to succeed on Antena 3. Their next bet will be a format of the style ‘El Hormiguero’ And it will be Hosted by Ion Aramendi.
The gap of ‘Pasapalabra’
‘Pasapalabra’ stopped broadcasting on Telecinco in 2019, as a result of a lawsuit filed by the British production company ITV Studios, owner of the rights to the format. The rights passed into the hands of Atresmedia, transferring in turn the good audience results for its broadcast on Antena 3 with Roberto Leal at the head.
Telecinco has been testing various alternatives to stand up to the time slot dominated by the former Christian Gálvez contest. Given the poor results of ‘Sálvame Watermelon’, ‘Sálvame Tomate’, ‘It’s already eight o’clock’ or ‘The fair price’, the chain has made a move with a bet different from what we usually find on your grill.
The program, provisionally titled ‘The attic’will have Ion Aramendi as host, a regular on the chain in spaces such as ‘Sálvame’ or ‘Survivors: Conexión Honduras’. The project will be carried out by Fremantle (‘Nightmare in Paradise’, ‘Mask Singer’).
It would be a daily interview formatin which Aramendi will receive a current guest, in addition to complementing it with humor parallel sections with regular collaborators. Without a doubt, something new in Mediaset’s programming due to its short duration and its characteristics, although quite similar to what ‘El Hormiguero’ already offers.
For now, the proposal for ‘El Ático’ is on the table and Telecinco still needs to give it the green light. However, the chain has already highlighted it as the most promising of all those that it is considering to occupy the 20:00 slot (from Monday to Friday) and see if it can compete with ‘Pasapalabra’.