Considered the favorite from the beginning, Loreen, who was already the winner in the 2012 edition, thus joins the Irish Johnny Logan who also won twice in the 1980s.
The Swede swept “Tattoo” both among national juries and with those of the public in countries around the world.
Finland was in second position and Israel in third.
Loreen had explained that she had not thought of participating in the Eurovision Song Contest until she heard what would be her song.
“When I heard ‘Tattoo’, even before they told me about Melodifestivalen (the Swedish selection that designates the Eurovision representative), I felt a mixture of pleasure and terror. I knew something was wrong,” he told the Dagens Nyheter newspaper.
This 39-year-old artist, whose real name is Lorine Talhaoui, was born in Sweden to parents of Moroccan Berber origin and is the eldest of six children.
He grew up in the suburbs of Stockholm, where he currently lives.
One of her sisters, Markiz Tainton, is a cook and TV presenter.
With “Tattoo”, a pop anthem about unconditional love, Loreen sought to represent the Sweden of today.
“I want to reflect who we are, no matter how we look, no matter how bad our days are,” a woman repeatedly vilified by the far-right because of her origins told the newspaper.
With the set design for “Tattoo”, which saw her sing trapped between two large blocks, she wanted to “create a space where you feel safe”, she explained.
This space is “composed of everything that I think we represent in Sweden. And above all, inclusion. I have nomadic origins, I am a Berber, but I am also Swedish,” she defended.