“I am excited to see my story and my career on television through this incredible medium,” Álvarez told the magazine. Variety. “It will give my loyal fans a new way to follow my journey to the top of boxing, and it may also bring new fans to this beautiful sport,” added the red-haired Jalisco native.
What we know about the Canelo animated series
Erik Galindo (The Ballad of Chalino Sanchez) will be writing it, as well as executive producing the series, which is currently in development. This could reach a streaming platform at the end of 2022.
Saúl “Canelo” Álvarez is one of the most recognized boxers in the world today, having won world championships in four different weight classes: junior middleweight, middleweight, super middleweight and lightweight. The Mexican is placed as the middleweight champion and the world super middleweight champion.
“There are athletes, there are superstars and then there are national heroes,” said Mike Flavin, senior vice president of development at Cartuna. “Canelo is definitely the last of the three. We feel lucky to be able to bring his story to life and use animation to tell a story full of heart,” Flavin said.
“Telling Latino stories that resonate with global audiences has always been at the core of Campanario’s goals,” said Jaime Dávila Dávila, the company’s president and co-founder. “Having the opportunity to tell the story of ‘Canelo’ Álvarez with the help of Erick Galindo, another one-of-a-kind Mexican writer, is an incredible honor for us. Latino stories deserve to be told,” he concluded.