Goodbye egg, hello footballers. We have new photography with more likes on Instagram and has two leading figures: Leo Messi and Cristiano Ronaldo. Elite athletes, rivals on the field and two extremely coveted faces in the advertising universe, Messi and Ronaldo pose together in a Louis Vuitton campaign and Social media has gone crazy.
“Victory is in the Mind. A long tradition of artisan trunk building photographed by @annieleibovitz for @louisvuitton”, with this copy The image has arrived on Instagram to make history. A capture that comes at a particularly important moment, the celebration of the World Cup in Qatar and the thousand and one controversies that it is generating.
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In the snapshot, we see the footballers in the middle of a chess game. The dashboard is a Vuitton trunk that boasts the iconic monogram from the French house. To give us an idea of the approximate price of the model in the image, the ‘Alzer 75’ design (which is very similar) is valued at 10,000 euros, so let your imagination run wild.
The photograph has been published in four profiles: that of Louis Vuitton, that of Messi, Ronaldo and that of the photographer Anna Leibovitz. Total, adds 75,718M of likes when writing this article.
Beyond the great impact that this publication is causing, there are a curious detail that escapes us at first sight and that is very interesting. The placement of the pieces is not random, the move celebrates one of the most famous games in history, the one between Magnus Carlsen and Hikaru Nakamura in the 2017 Norwegian chess championship. A “battle” that ended in a tie. Wow, everything indicates that in this photograph chance has no place.
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Photos | @louisvuitton, Gtres