The audience data you provide Netflix They are far from ideal, but at least they do serve to give us an idea of what is a success, what has worked more or less well, and what is a failure. With ‘Background noise’ there is no longer any doubt that it is about one of the biggest disasters in the history of the platform.
An unmitigated disaster
With an estimated cost of 100 million dollars -although at the time there were rumors that the budget had skyrocketed to 140 million-, ‘Background noise’ is an adaptation of the novel by Don DeLillo that my colleague Jorge Loser defined as “A very expensive joke at the expense of a naive Netflix with the wallet ready for a hit with the desire to fish for clueless intellectuals“. And it seems that the public always had no interest in being told that joke.
‘Background noise’ tells the story of how the lives of a university professor and his family are altered when a chemical leak ends up releasing a toxic cloud. Of course, the film is a mixture of genres and ideas that has crashed to the point that it has barely 29.09 million hours played in ten days. Some ridiculous data for a film that has cost so much.
to put it in perspective, ‘Blonde’ was a clear failure, but it cost much less than 100 million and only in its first five days it already improved that data with 37.34 million hours. I have no doubt that ‘Background noise’ will end up being remembered as one of the platform’s biggest flops to date. And look he’s had some huge ones.
It hasn’t helped that I’m behind her Noah Baumbachalso director of ‘History of a marriage’, one of the best original movies on Netflix, or that in its cast appear faces as well-known as those of Adam Driver, Greta Gerwig or Don Cheadle.
In Espinof: