It is noted that there is very little left for the premiere of ‘Avatar 2’, because James Cameron It has been grabbing headlines for some time during the promotional campaign for ‘El sentido del agua’. He recently dropped when he plans to retire and now he has responded to all those who doubt the cultural impact that the first installment of this science fiction saga had.
The also director of ‘Terminator’ has assured in The Hollywood Reporter that he is aware that “there’s skepticism in the market about, ‘Oh, has it ever had a real cultural impact? “Can anyone even remember the names of the characters?“. But he himself points out that if it is more difficult for people to remember the name of Jake Sully than that of Luke Skywalker It’s because we’ve only seen one ‘Avatar’ movie yet.:
When you have extraordinary success, you come back in the next three years. This is how the industry works. You go back to the well and build that culture impact over time. Marvel had maybe 26 movies to build a universe, with the characters crossing over. So it’s an irrelevant argument. We’ll see what happens after this movie.
Cameron is partly right, but it is that ‘Avatar’ became the highest grossing film in history and there are those who can argue that its impact was greater in the fashion that it generated for 3D cinema than for anything else. Plus, Marvel already had an undeniable cultural impact when it was “only” doing comics…
However, it is true that the success that ‘Avatar: The Sense of Water’ may have will be decisive in knowing the scope that this franchise can have. The funny thing is that Cameron himself is selling the film as “worst deal ever“Perhaps to put the Band-Aid on before the wound exists?