Despite the fact that the currently imposed fashion pace is frantic, movements such as second-hand fashion, production to order and manufacturing are becoming more and more trending. slow. And the jewelry sector is no stranger to them. The jewels created under sustainable manufacturing methods are beginning to stand out. Bets that are proposed raise awareness among the population by stopping this excessive consumption around us and attract us because of their ethical methods. They offer more quality in less quantity and, consequently, a longer useful life.
According to Mariale Bermúdez, Goldsmith and Creator of the blog specialized in jewelry jewelrycooltrend, “the rotation of pieces has become an infinite cyclein which it is never enough to buy, because when you barely buy something you are quickly using something else”. The expert explains that the problem is that after a while we find that many of our parts are disposable and others do not know what to do with them because they contain strange alloys that can hardly be remelted and reused to make other parts. “Slow jewelry follows a circular economy, where pieces can be recycled and redesigned”points out.
And so, among the pluses of this trend we find the ability to produce without waste, caring for the environment, and transparency. Artisan manufacturing, traditional techniques, traceable supply chains and production favoring the local economy. That is, following the principles of slow fashion, the movement patented in 2007 by Kate Fletcher. Something that according to studies, such as this one by AW Hainsworth in 2017, deeply interests millennials and the zeta generation.
In our country we find proposals worth considering that, little by little, have gained a place, even some of which are considered to be one of the most powerful today. Their timeless pieces offer great emotional and artistic value. And many are unique.
IF I DIE
Behind our favorite right now are Rocío and Jorge who with their own hands shape the shapes of their pieces from their workshop in the center of Valencia. The result is a one-of-a-kind jewelery wonder that has become famous for its strong artisan spirit with freehand lettering and designs full of curves and movement.
They manufacture to order and do not keep any products in stockThey don’t even have seasonal collections. His pieces are made of recycled silver with stones collected less than 10 kilometers from his workshop.
Each piece has an average of 180 minutes of craftsmanship behind it. And they are sent in recycled packages wrapped inside a remnant of organic cotton.
Bethlehem Low
The Madrid jeweler Belén Bajo has been designing and making jewelery in Spain for more than 20 years. She is characterized because in her collections there are no two identical pieces; color, shapes and gemology live in each of her creations, which she herself defines as “small sculptures”.
As if it were a game, his influences come as fictional characters and mix with the materials he uses, his environment and his life. He likes to observe nature and borrows those things that seduce him. From them, he works, transforms and gives life to his creations.
Belén Bajo has a beautiful showroom/workshop on Madrid’s Gran Vía. In addition, everything is produced completely by hand in a workshop in Córdoba. Use silver, gold and semi-precious stones. His latest collection of Wermeil Silver, silver with a bath of 2 microns of 18K gold and semiprecious stones.
Small Affair
Honest and simple luxury. The Small Affaire jewelry brand is the personal story of Nuria Blazquez together with the concept created around the brand as a way of life. Manufactures jewelry slow in Spain with the best state-of-the-art equipment, but maintaining the manual tradition of the artisans along with their expertise and using high quality materials.
Its parts and processes are audited by partners external to ensure that no harmful and polluting materials are used in manufacturing. And they stand out for their feminine minimalism.
Penalty Jewels
After beginning her career as a publicist, Miriam Alvarez decided to turn her life around and explore her creative restlessness. She thus ended up learning the traditional jewelery trade in Lisbon and creating her own brand: Pena Jewels. Based in Spain, it has a Portuguese air marked by its beginnings. All created by hand combining traditional techniques and contemporary design. And very original.
TwoJeys
A firm of two young Zetas with a unique style whose unisex pieces are like little charms. All designed and handmade in Spain with sustainable techniques, local logistics and packaging biodegradable. He is inspired by successful people, from entrepreneurs to athletes. Kobe Bryant, Josep Guardiola, Michael Jordan, Biggie, Jay Adams…
It has a very strong and differentiating vibe that inevitably drinks from its origin (it all started with a caravan trip from Las Vegas to Palm Springs made by the founders). Among his fans is Dua Lipa who has his cowboy boot pendant, one of the coolest of the brand.
Photos | Assigned by the firms