Photo: Joe Raedle/Getty Images
In a sentimental and surprising way, Disney kicked off its 100th anniversary celebrations.
And it is that he took the opportunity to send an emotional message in one of the most watched shows in the world, the NFL Superbowl.
“Disney100 represents a celebration of all of our fans and families, and of our creative storytellers and visionaries whose talents and imaginations have created the magical moments that make Disney such an enduring part of global culture,” said Walt Disney CEO Bob Iger. Company.
“As we commemorate our historic 100th anniversary, it is remarkable to remember the legacy of Walt Disney and his passionate pursuit of excellence that continues to drive the company forward today. We are incredibly grateful to generations of people around the world for being such a special part of our history and for inviting our stories and characters into their lives over the past century,” he added.
The Disney100 Super Bowl commercial, “Disney100 Special Look,” features memorable moments from Disney movies, series, theatrical productions, theme parks and fans, along with quotes from Walt Disney himself, appealing to shared memories, which is why Disney has an event that holds a special place in the hearts of audiences around the world.
The commercial is meant to honor all the fans and creators who have helped make the company successful over the decades.
Other Upcoming Disney100 Centennial Events
On February 18, Disney will open “Disney100: The Exhibition” at The Franklin Institute in Philadelphia, a 10-gallery exhibit that will “bring Disney stories to life through innovative and immersive technology.”
It will display more than 250 “Crown Jewels” including rarely seen works of art, artifacts, costumes, props, theme park vehicles and more. Although the exhibition’s debut will be in Philadelphia, it will tour the United States and Europe. In September, Disney will host a Disney100 themed Destination D23 exclusively for D23 members.
Disney is celebrating its 100th anniversary with its fans, creators and employees throughout the year. If you missed the big game, you can check out the new Disney100 Super Bowl commercial here:
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