Prior to the premiere of PINK VENOM, the Light Up The Pink campaign was announced, in which different cities around the world would participate, illuminating several important structures in pink for the return of BLACKPINK. Seoul, Japan, Los Angeles and New York, among other cities, joined the campaign for the group’s comeback.
BLACKPINK came back with PINK VENOM and the world was painted pink with the campaign light up the pink for the release of his new single. Many cities around the world joined the celebration and this is how they looked.
BLINK from all over the world gathered in different buildings to see the pink light up for BLACKPINK’s comeback. Thanks to the Light Up The Pink campaign, buildings such as the Namsan Tower, the Tokyo Tower and the Brooklyn Bridge dressed in pink for the group’s return.
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Light Up The Pink painted the world pink by BLACKPINK’s PINK VENOM
Various buildings around the world were lit up in pink for BLACKPINK’s comeback. After two years of hiatus, the group returned with PINK VENOM and the world joined in celebrating the South Korean group’s comeback.
The first place to light up was Seoul and the emblematic N Seoul Tower, also known as the Namsan Tower was lit up in pink, including a black part. This is how it looked:
On the other hand, Tokyo was not going to miss the celebration and the Tokyo Tower it glowed pink for a long while. Fans even caught the exact moment the iconic building changed color to BLACKPINK.
- Tokyo Tower in pink for BLACKPINK’s comeback. // Source: Twitter @BLACKPINKPeru
New York went further and brooklyn bridge had a pink projection that featured BLACKPINK’s name along with fangs from the new album and PINK VENOM’s name.
- Brooklyn Bridge with screening of BLACKPINK’s comeback. // Source: Twitter @lovin_some1
In Los Angeles, one of the most touristic places is Santa Monica Pacific Wheela wheel of fortune that for the launch of PINK VENOM shone with a huge pink heart.
Finally, in Lisa’s home country, Central World had a lot of publicity for BLACKPINK’s comeback. In which the group’s comeback was announced and the building was lit up in pink.
- BLACKPINK campaign in Thailand. // Source: Twitter @BlackPinkC0lOfi
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The YG Entertainment building also glowed pink.
On the other hand, YG Entertainment was not going to miss the celebration of BLACKPINK’s comeback. For that reason, the building was also lit up pink for BLACKPINK’s comeback and it looked very colorful. Have you already heard the song?
In other news, BLACKPINK will be at the MTV VMAs and will be performing PINK VENOM. This is what you should know about the awards ceremony.